hi, i'm brigita - a london-based freelance designer with a focus on digital experiences and visual storytelling.
Most recently, I was part of the dedicated Toyota Europe design team at Prodigious London (Publicis Groupe). I led creative across multiple car launches - from art directing CGI and live shoots to designing the UX/UI for pre-sales and sales landing pages rolled out in 40+ European markets.
Previously, I was the lead designer at Nuffield Health, the UK’s largest healthcare charity. There, I shaped design across brand, campaigns, digital, and social. I also led creative for their partnership with the Football Association, delivering campaigns for the UEFA Women’s EURO 2022 and the FIFA Men’s World Cup Qatar 2022, from concept to final rollout.
Experience
Freelance Designer
Ongoing
Offer full scope design services across digital and print - covering UI design, motion graphics, visual design, creative consulting, concept development, and art direction for both physical and CGI shoots. Collaborate closely with clients to define visual direction and produce strategic, engaging work that aligns with brand objectives and user needs.
Creative Designer, Prodigious (Publicis Groupe)
August’23 - February’25
Part of the dedicated agency team for Toyota TME, focusing exclusively on the European market.
Played a key role in the core creative team leading the redesign and migration of pre-sales and sales car landing pages across 40+ European markets - replacing legacy pages with a story-driven experience. Helped shape the narrative flow and UX/UI design, art directed visual content, collaborated with copywriters, and supported the delivery of an AEM-ready kit for local rollout.
Worked with senior Art Directors to drive the creative vision for physical and CGI car shoots - overseeing concept development, research, scripting, casting, and full production for campaigns like the European launch of the Hilux GR Sport II.
Created moodboards and presentation decks to pitch creative concepts to clients and creative partners.
Collaborated with retouchers and CGI artists to produce and refine imagery and video; providing direction, feedback, and final approvals.
Supported the artwork team in producing print collateral and out-of-home campaigns.
Digital Content Designer, Nuffield Health
May'21 - August'23
Led brand, campaign and digital design for Nuffield Health, including high-profile partnerships with the Football Association for UEFA Women’s EURO 2022 and the FIFA Men’s World Cup Qatar 2022.
Played a key role in the redesign of social and digital advertising campaigns for Nuffield Health gyms, resulting in higher engagement and click-through / conversion rates.
Manage and mentor junior designers to ensure optimal performance and quality work.
Oversee external design agencies to ensure project goals, brand guidelines, and quality standards are met.
Contributed to the refresh of Nuffield Health's brand book, including development of motion graphics guidelines.
Visual Content Designer, Surrey Police
September'17 - May'21
Responsible for designing and maintaining brand consistency across all digital and print touch points.
Developing branding, print materials, data visualisation graphics and digital design.
Creating compelling video, animation and audio content for social media and other external channels. Including, concept development, script writing, shooting and editing.